What is the name of the WeChat account that sells books? 10 days of hot topics on the Internet and inspiration for book marketing
When selling books on WeChat, an attractive name can quickly catch users’ attention. Combining the hot topics on the Internet in the past 10 days, we have compiled a hot content and book marketing inspiration guide for you to help you create a popular WeChat book selling account!
1. Inventory of hot topics on the Internet in the past 10 days
| Ranking | hot topics | heat index | Related book types |
|---|---|---|---|
| 1 | New breakthroughs in AI technology | 9.8 | Artificial intelligence, future technology |
| 2 | The 35-year-old phenomenon in the workplace | 9.5 | Career planning, personal growth |
| 3 | Summer parent-child education | 9.2 | Parenting Encyclopedia, Family Education |
| 4 | New discoveries in health and wellness | 8.9 | Traditional Chinese medicine health care and health management |
| 5 | Comparison of film and television original works | 8.7 | Literary classics, film and television IP |
2. WeChat book selling account naming inspiration library
Based on the above hot topics, we have compiled WeChat account naming suggestions for 5 categories of popular books:
| book type | Naming example | Naming skills |
|---|---|---|
| Technology | Future library, AI study room | Highlight the sense of cutting-edge technology |
| Workplace | Book list for promotion and salary increase, 35-year-old book club | Hitting the pain points + solutions |
| Parenting | Book list for overachieving moms, parent-child reading time | Create a warm scene |
| health category | Centennial Health Pavilion, Traditional Chinese Medicine Classics Shop | Tradition + professionalism |
| Literature | The original book is better than the movie and TV show, classic re-reading club | Create contrast and conflict |
3. Popular topic book marketing cases
The most successful recent case is the "AI Future Library" account, which gained 5,000+ followers in 7 days thanks to the popularity of the AI topic. Its operating strategies are worth learning from:
1.Content positioning:Recommended books focusing on the field of artificial intelligence
2.Interactive activities:Start a discussion on the topic "Which professions will AI replace?"
3.Promotional tools:Launched the "AI three-piece entry-level set" package discount
4. Three golden rules for selling books on WeChat
1.Hot spots to take advantage of:Monitor Baidu Index and Weibo hot searches every week, and adjust book lists in a timely manner
2.Scenario marketing:Combine books with specific usage scenarios, such as "Ten minutes of reading before going to bed"
3.Community operation:Establish a reading check-in group to improve user stickiness
5. Forecast of potential book lists in 2023
| Category | potential themes | Reasons for recommendation |
|---|---|---|
| economic management | Small and Micro Business Survival Guide | Entrepreneurship needs in the post-epidemic era |
| Psychological inspirational | Emotion Regulation Handbook | Increased social pressure |
| Life and leisure | minimalist living practice | The rise of anti-consumerism |
Final reminder: WeChat names should be concise and easy to remember, preferably within 6 characters, and avoid using uncommon words and complex symbols. Test the effectiveness of different names regularly to find the one that best suits your target readers.
I hope this guide combined with the latest hot topics can help you create a popular WeChat book selling account! Remember, a good name is only the first step. Continuous output of high-quality content is the long-term solution.
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