What toys should girls buy? Hot Trends and Recommendation List for 2023
As the female consumer market continues to upgrade, girls’ toy choices are also showing a diversified and personalized trend. This article will combine the hot topic data of the entire Internet in the past 10 days to provide you with a purchasing guide from the dimensions of fashion trends, practical scenarios, price ranges, etc.
1. Top 5 most searched girls’ toys in 2023
| Ranking | Toy type | Hot search index | core selling point |
|---|---|---|---|
| 1 | Decompression pinch music | 987,000 | ASMR touch/slow rebound |
| 2 | DIY Cream Glue Kit | 762,000 | Handmade creativity/ins style |
| 3 | electronic pet machine | 654,000 | Nostalgic retro/portable |
| 4 | mini table billiards | 539,000 | Office decompression/social networking |
| 5 | Smart drawing tablet | 418,000 | Paperless creation/pressure-sensitive pen |
2. The Golden Formula for Scenario Selection
1.Office decompression scene:
• Magnetic Bucky Ball (can be built into geometric shapes)
• Infinite Rubik's Cube (silent rotating design)
• Stress-reducing bubble wrap phone case (dual function)
2.Home leisure scene:
• Starry sky projector light (supports Bluetooth music synchronization)
• 3D puzzle castle (advanced version with 200-500 pieces)
• Intelligent aromatherapy machine (APP controls mist volume)
3.Girlfriends party scene:
• Love werewolf killing card (new truth or dare mode)
• Instant camera (with beauty filter)
• Rainbow making machine (same light and shadow props as Douyin)
3. Price range purchasing guide
| budget range | Recommended categories | Representative products |
|---|---|---|
| Below 50 yuan | Creative gadgets | Talking cactus/pinch fruit |
| 50-200 yuan | Functional toys | Guka suit/electronic memo drawing board |
| 200-500 yuan | smart device | AI drawing pad/desktop fishing machine |
| More than 500 yuan | Collection grade | SonnyAngel limited edition/violent bear building blocks |
4. Expert purchasing advice
1.Material safety first: Check whether there are international certifications such as EN71 and ASTM F963, especially for toys that are in direct contact with the skin.
2.Pay attention to usage scenarios: Toys with sound and light effects should be avoided in the office, and magnetic toys should be kept away from electronic products.
3.Pay attention to social attributes: Xiaohongshu data shows that the repurchase rate of toys with the hashtag #bestfriendsame# is 37% higher than that of ordinary toys.
4.Seasonal selection: Cool toys such as water mist magic beads are recommended in summer, and plush knitted handmade sets are more suitable in winter.
5. Forecast of potential new products in 2023
According to Taobao Maker Festival data, the following categories may become the next wave of hot items:
• A flowering ledger (revealing hidden patterns when exposed to water)
• Scent blind box (different scene-themed fragrances)
• Nano glue bubble pop (repeatable shape)
• AI intelligent companion light (changing light effects according to mood)
When purchasing toys, you don’t have to blindly follow trends. Only by combining personal interests and usage scenarios can you find the source of happiness that truly suits you. It is recommended to first view the physical demonstration through the short video platform, and then use the price comparison tool to choose the best purchasing channel.
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